Name right refers to the rights related to the use of a brand, name, or trade title. So, why are these rights so important? Because a brand is not just a name; it is also an identity. It is a signature that allows customers to recognize, trust, and prefer you. That's why taking the right steps regarding name rights is critical for the future of your business.
Name right refers to the authority of a person or organization to use, protect, and transfer the rights of a specific name or brand. This right gains official status through trademark registration. As stated by TÜRKPATENT, trademark registration ensures the legal protection of a name or logo. In other words, when you register a name, you gain the right to prevent others from using it.
For example, imagine you open a café named "Coffee World." If you do not register this name, someone else could use the same name, which could confuse your customers. This is where a name right contract comes into play.
A name right contract is a legal document that determines the usage rights of a brand or name. This contract clearly outlines the terms of use, duration, and the rights of the parties involved. Such contracts are frequently used, especially in franchise business models.
For example, a franchisor company signs a name right contract with individuals or organizations that wish to use its brand. This contract specifies how the brand will be used, the conditions to be followed, and the responsibilities of the parties. You may want to read our comprehensive guide on this topic: Brand Classes and Name Right Guide.
The first step to obtaining name rights is to apply for trademark registration. This application is reviewed by TÜRKPATENT, and if approved, the trademark is officially registered. However, there are a few important points to consider during this process:
During this process, our team can guide you and ensure your application is completed smoothly. Those who want detailed information can reach us at +902129175946.
Name right law covers the legal regulations related to trademark registration and protection. In this field, the rules set by TÜRKPATENT and international agreements play a significant role. Particularly, combating trademark infringements and counterfeit products is an important part of name right law.
For example, if someone is using your brand without permission, you can resort to legal action. TÜRKPATENT provides effective protection against trademark infringements and manages legal processes in such cases.
Name rights are of great importance for the future of your business. Proper trademark registration and contract processes ensure the protection and enhancement of your brand's value. If you have any questions on this matter, we are ready to listen to you over a cup of coffee. Remember, a brand is not just a name; it is an identity. And protecting this identity is essential for the success of your business.
In this article, we shared basic information about name rights, trademark registration, and legal processes. For more information, you can read our article Brand Classes and Name Right Guide or contact us.