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What is a Trademark? Application, Process, Benefits & Fees

What is a Trademark? Application, Process, Benefits & Fees

What is a Registered Trademark? Everything About Application, Process, Advantages, and Fees

Let’s think of trademark registration as a coffee chat. Because this topic is somehow part of all our lives, but we often don’t give it much thought. So, let’s break down this process together.

What is a Registered Trademark?

A registered trademark is an identity that distinguishes a business’s products or services from others. You can think of it as a signature. As TÜRKPATENT states, the trademark registration process ensures the legal protection of this identity. In other words, it prevents others from using your trademark. Your brand becomes exclusively yours.

So, why should you register a trademark? Because a trademark is one of the most valuable assets of a business. A registered trademark allows your customers to easily recognize you and sets you apart from your competitors. Additionally, by preventing others from using your brand, you protect your reputation.

How to Apply for a Registered Trademark?

Applying for trademark registration is not as complicated as it seems. First, you need to determine in which classes you want your trademark to be protected. Trademark classes indicate the categories your products or services fall into. For example, classes 29 and 30 are suitable for food products, while class 9 is appropriate for technology products.

During the application process, it’s important that your trademark is unique enough not to be confused with similar ones. Therefore, conducting a preliminary search before applying can be beneficial. Our team can also guide you in this regard. During the application, you need to submit information such as your trademark’s logo, name, and the classes you want it to be protected under to TÜRKPATENT.

Trademark Registration Process

After submitting your application, an examination process begins by TÜRKPATENT. During this process, it is checked whether your trademark is eligible for registration. If there are no issues, your trademark is published in the Official Trademark Bulletin. After this publication, third parties have the right to object. If no objections are raised, your trademark is registered, and you receive a registration certificate.

This process usually takes 6-8 months. However, with a correct application and complete documents, it’s possible to shorten this period. When you work with us, we do our best to expedite the process.

Advantages of a Registered Trademark

A registered trademark offers many advantages for your business. Here are a few of them:

  1. Legal Protection: Your trademark cannot be used by others as long as it is registered. This protects your brand’s reputation.
  2. Customer Trust: A registered trademark instills confidence in your customers. They know your brand is legally protected.
  3. Competitive Advantage: A registered trademark sets you apart from competitors and helps you stand out in the market.
  4. Franchise and Licensing: A registered trademark makes it easier to enter into franchise or licensing agreements. This is a great opportunity to grow your business.

Trademark Registration Fees

Trademark registration fees vary depending on the number of classes you want to protect and other factors. For up-to-date fee information, you can contact us. However, keep in mind that trademark registration fees are a reasonable investment considering the long-term advantages your brand will gain.

In Conclusion

The trademark registration process is one of the most important steps you can take for the future of your business. A registered trademark is not just a name or logo; it is also the identity and reputation of your business. Taking the right steps and seeking professional support during this process is crucial.

If you have any questions, we’re ready to listen over a cup of coffee. For detailed information, you can reach us at +902129175946. You might also want to read our comprehensive guide on this topic: Trademark Registration Guide.

Remember, your trademark is your signature. Protecting it means protecting your business.